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Jul 10, 2025
New Feature
Admin
Reporting

Short description

All partner have access to the new User Engagement dashboard. The user engagement dashboard provides admin users insights in the activity of their users in the app.

Why does it matter

Customer and admin users are interested in the engagement and performance of their deployed Sales and Loyalty Apps. In order to enable admin users to evaluate engagement of their customers in their locations, this dashboard provides them insights into common metrics for measuring user engagement.

What’s new?

The User Engagement dashboard in Statistics provides insights into different common engagement metrics about the Sales & Loyalty App usage.

Metrics provided

  • Active Users: An active user is defined as a user that performs any action in the app during a specified period (month, week, day). An action can for example be viewing a module or placing an order.

    • By default we provide insights into Weekly Active Users (WAU) and Monthly Active Users (MAU).

  • Total Users: The total number of unique users created.

  • Breakdowns of

    • Weekly Active Users per week

    • Monthly Active Users per month

    • New Users created per month

  • Page Visits: A page visit is tracked when a user views any page/module in the app

  • Breakdown of

    • Total Page Visits per week

    • Page Visits and count of Active Users per module

    • Count of Active Days per user

    • Count of Active Users per location

How to use it?

Go to Statistics > find User Engagement. You can use the filters on the dashboard as with any other embedded Luzmo dashboard.

Note: The top three widgets cannot be filtered as we are providing standardised metrics for WAU and MAUs as well as Total Users.